Senior Content Marketing Manager, German-speaking Market

About the role

Own content marketing for the German-speaking market at a seed-stage B2B AI communications company. Shape brand voice across the customer journey and create content that helps businesses understand and trust AI‑powered communication tools.

Key responsibilities

• Develop and execute the content marketing strategy for the German‑speaking market.
• Write and manage website, landing page, and performance marketing copy in German.
• Script ad creatives for YouTube and paid social channels.
• Plan and deliver organic content strategies across social platforms.
• Collaborate with creators, customers, and influencers to produce authentic content.
• Use user research, A/B testing, and performance insights to improve messaging.
• Contribute to product positioning and go‑to‑market messaging.

Required profile

• At least 4 years of experience in content marketing, copywriting, or growth marketing.
• Experience in B2B SaaS or fast‑growing software environment, ideally AI or voice technology.
• Native German proficiency with excellent marketing writing skills and fluent English.
• Experience with performance marketing, conversion‑focused copy, and scripting paid video and social ads.
• Experience developing organic social content strategies and applying SEO best practices.
• Analytical, experimental approach with A/B testing and user research.
• Experience collaborating with creators, customers, and influencers, shaping product positioning and go‑to‑market messaging.

What we offer

• Salary €65,000‑€85,000 annually.
• On‑site work in Vienna, Austria.